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Internet - Boon or Bane

2008-05-08T06:08:00.000-07:00

Internet is the abbreviated form of international networking. Internet plays a crucial role in today's fast-paced life. For instance, can we think of a life without this global information system? It has shrunken the entire world with its effective instant messaging, e-mails, chats, etc. In addition, gathering information on any particular topic has become so simple with the advent of internet. The present scenario is that 'internet' means 'everything' from doing a complex assignment in which a person has absolutely no knowledge to cracking a tricky problem in mathematics or even hunting jobs. If internet were going to be only good then this question of it being a boon or a bane would not have arised. That means there is something else in it that has led to this debating. Let us find out what those are, apart from analyzing the boon part of it.

There are many valid points to state that internet is a boon to mankind. Its widespread uses are inexpensive communication over a very long distance, its ability to provide information on any topic just with the click of a mouse, listening to one's favourite songs, learning to cook a dish that is famous in one remote corner of the world, booking rail or air tickets, online banking, online share trading, online learning through computer-based tutorials (CBTs) and web-based tutorials (WBTs) etc. The list just goes on.The only primary requisite to work over internet is that the computer system must be inter-connected with the other systems following a common protocol. This is called networking. In this way, network users are facilitated to use the world wide web to search for and find the needed information or share files, and other resources.

In addition to the above said uses it has also carved its identity in fields like online shopping where one can view the different items available and select his/her favourite ones just by sitting at home at ones own convenient time. Finding a life partner though the web has proved to be a boon to a number of people. To do so, both the girl and the boy post their profiles on to the respective sites and at the same time view others profiles. If there is mutual consent, then they proceed to go in for the marriage.

Internet has brought about a revolution in almost all the fields. It has been serving as a part and parcel of our society at large. But, as we all know, there is always two sides to a coin. Therefore, internet too has its disadvantages, which makes it a bane to the humankind. Although communication has become cost-effective and worthy, chatting with unknown persons and revealing to them, all the information about us, tends to be risky. And, we have been made aware of such cheatings through mass media. In fact, many youngsters have lost their lives, for, their 'so-called' friends, they made through the internet, have cheated them.

So, the conclusion is that no invention of science, by itself, is a boon or a bane. It is in our hands to use it in the most appropriate way to derive the best out of the networking system.

'Visual Rank' From Google

2008-04-29T00:57:00.001-07:00

In International World Web Meeting 'Big G' has revealed a progressive image ranking technology "Visual Rank" for ranking similar images. Visual Rank is located as Page Rank for images. Google's Page Rank assists to decide a site's value, based on content and range from 0-10. The higher the Page Rank, the higher the site appears in natural search listings for connected keywords. Nowadays image search largely relies on scrutinizing the text near the image, the image's file name and the words in ALT text linked among them. Image scrutinizes remains a mostly vague problem. For example: Whereas evolution has been prepared in automatic face exposure images, resulting to other substances such as mountains or tea pots, which are at once decipherable to humans, has covered.

Google paper changes that a group of images regained for a question by using conventional search technique is then auxiliary analyzed. To find that which images are similar with each other they have software called 'Image Recognition'. After which it estimates the "Visual Hyperlinks" between them to generate a final ranking. They are going to incorporate all the substances that are happening in computer apparition and place them in a Web framework. For developing the Visual Rank researchers are focusing on most popular product questions on Google, including IPod, Xbox and Zune. Later they will determine the top 10 images from its ranking system, gleaned in fraction from Google Image search results.

2008-04-21T01:06:00.000-07:00

Google Is Working More On Web Promotions And Ads.

The world best search engine Google is planning to increase man power in China to one-third by this year end. A senior company executive said that they are spending a lot on promotions to win the market share. Lee Kai-Fu, the Google President of Greater China said that the Silicon Valley Company means to add on 200 staffs in this present year to its obtainable 600 recruits to sustain the level of employees for next 3 to 5 years. The employees who will be recruited their job fields in technology, Sales and Marketing. In the past 2 Quarters, Google hired 800 new employees from wide-reaching.

You will never see that Google’s advertising on TV but you will see lot more about Google products in Chinese web sites for promotions and advertisements. It says that how Google plans to rely on search ads in its place of conservative marketing. Google is looking to smack extra profit-sharing partnerships via Web sites. Google’s aim is to heighten its own online advertising returns in China, where millions of adolescent Chinese citizens are swiftly implementing net shopping.

Google's Search Unveils Advertising Explosion

2008-04-11T03:20:00.001-07:00

Google has planned to organize the world's information and turn online searching much easier that is proving to be a benefit for advertisers. Google's vice president for search products Marissa Mayer, who will be visiting Australia for the Search Marketing Expo in Sydney, said that the company had changed significantly since she became the company's 20th employee in the year 1999. "It was very messy. They couldn't even afford a cleaning crew," she said. "There were computer parts all over the office. We even printed our own business cards."

Today, Google employs more than 16,900 people in 28 countries. While most people think Google's conquest is due to its search technology, its financial success has come from online advertising. But before it could attract advertisers, it had to attract as many users. "A lot of people didn't think that search was something which mattered deeply," Ms Mayer said. "No one was putting a lot of energy, time or resources behind making it really great."

Google introduces Team Edition

2008-02-09T01:50:00.000-08:00

Google is ahead every time for technology and competition as well. Google Inc, after introducing a new opportunity for business people has caused several threats to the rivals such as Yahoo, msn etc. The introduction was nothing but an online business software package which was devised to cater the needs of business people. It is for the people who work in same organization to share documents, events and information easier. The name of this free software package is Team Edition, which debuts today. Google is all set to invite more customers and satisfy new customers with new and free products.

Google experiments with EXPERIMENTAL SEARCH

2008-01-29T21:14:00.000-08:00

Google has entered to another step of inviting its users to experimentally search with the all new 'experimental search'. Search engine results will change with these kinds of searches, the Googlers say. There are three ways in which this experimental search can be carried on. Map view option, timeline option and dubbed info view are the three new innovations that come from the house of Google. For more information on this check http://www.google.com/experimental/ out.

Google data center in Lithuania

2008-01-07T20:24:00.000-08:00

A business daily from

Lithuania

said the sources that Google is planning to build a data center in

Lithuania

, a country in Northern Europe. The location will be near a hydro power plant in a district called as Kaisiadoriu. The Lithuanian development agency is responsible for the negotiations which will be closed soon after the comments from the investors. The nation along the shore of Baltic Sea is all set to develop.

Google Starts Newspaper Trade

2008-01-01T22:02:00.001-08:00

Google comes up with a new progression in its history of service. Google, the top ranking of search engine have a discussion with wide newspaper publishers to sell space in their pages to its online clients. The extension of Google print ads is Google adwords a kind of auction system where companies bids to slot appearing. With the help of Google, advertisers choose newspaper online and start bidding for advertising space available on the page and day given. Customers are prepared to pay of the prices and its up to the publishers to accept or decline the bid. For every deal made, a portion of advertising revenue will be taken by Google. Most of the advertiser enjoys the new sourcing business of Google.

Google outsmarts malicious sites

2007-12-04T02:36:00.000-08:00

Google has recently had literally waged a war against the cyber-crimes. The malicious software infects the users mail and the sites that they use. Eventually it has also peeped into Google, the Search Giant. These malwares were placed by Google in the top pages due to the number of links that hey had. This gradually infected the users who clicked on the malicious sites. It was brought into the notice of the search engine. And now Google is with an idea of asking the users to submit the mal sites at http://www.google.com/safebrowsing/report_badware/. Smart moves are always welcome to stop malicious sites entering in. and critics say Google has to decide for a strong decision to defend them.

Google Remain the head among all Search Engines

2007-11-25T22:44:00.000-08:00

Google remains the search engine hit among all search engine sites, as it took over a 58.5 percent share of the search market in the month of October all over United States. The declaration given by ComScore, an Internet ranking sites says, Google has attained 1.5 share points vs. the previous month. Conversely, Yahoo again the trendy search engine gets the second place with 22.9 percent, followed by Microsoft sites with 9.7 percent, Ask Network remains at 4.7 percent and Time Warner Network gets 4.2 percent of shares. Month of October saw a 12 percent increase vs. September in Americans searching online, bringing the sum number of searches to 10.5 billion with the hub search engines.

Google is planning to move globally

2007-11-23T03:00:00.000-08:00

Earlier this year the search gigantic added Map feature to permit users to modify driving direction. Later one they designed up with Gmail free e-mail program showing an upgrade to permit message to permit message to synchronize with other e-mail systems. Its recent picture was "Android" that truly opened a stage for cell phones users. Google and its related are now trying to make the principles of wideness-the powerful philosophy of the Internet-the victorious principle of the wireless world, and the Android launch is just the first step.

These efforts are just statement of a current move in Google's strategy. Instead of creating new products, Google's developers and engineers are being requested on to augment existing products and technologies. Google is now hoping that by easing access to the Internet, users would spend more time there, ultimately generating fresh revenue opportunities. Yet many of the products Google has released in recent years have yet to make their mark against the competition. Yes, Google is trying to move globally!

Mobile developers prefer to choose Google!

2007-10-31T00:14:00.000-07:00

According to a recent survey by Evans Data Corporation, Google is said to be the top choice for many developers who are involved in location-enhanced applications for wireless devices. Google is been focusing on the mobile market over the last year, enhancing and introducing various new services and applications such as location-based services.

According to the president and chief executive of Evans Data. "Given that there will be approximately 3 billion mobile phone subscribers by end of 2007, Google sees tremendous potential in further extending their presence with content aimed squarely at this market." The common uses of location-based services are individual tracking and vehicle tracking.

Google Plans to Link Pacific U.S operations with Asia.

2007-09-27T00:45:00.001-07:00

Google desires to build a fiber-optic cable under the Pacific Ocean for the reason to link its U.S. operations with Asia - Report by Communications Day news site for Australia and Asia. The Unity cable is now under building and might be launched during 2009. Google is yet to comment on the plan, but company stated it could not corroborate or deny the Unity plan. "Additional infrastructure for the Internet is good for users and there are a number of proposals to add a Pacific submarine cable," a Google spokesman told CommsDay.

Google exposes Widget Ads

2007-09-20T21:59:00.000-07:00

Google recently exposed a new graphic ad format, which would permit advertisers to make interactive ads within widget, which could further be spread virally across the Internet. The search giant's new expertise could be sued to make a variety of ads that could be allocated across Google's web sites, as well as network of Google-affiliated sites.

Google by has signed up a group of huge advertisers to generate their own "gadgets," the company's term for widgets. The gadgets could as well include video, images, constantly updated data feeds, and mini versions of entire web sites.

Google enlarging online software suite

2007-09-18T02:32:00.000-07:00

Google Inc. has recently planned to expand its online suite of office software to comprise a business presentation means same as to Microsoft Corp.'s well-known PowerPoint, adding the newest twist in a high-stakes rivalry.

The Mountain View-based company intended to expose the presentation software late Monday; about five months after Chief Executive Eric Schmidt announced Google will add up the tool to its software arsenal. The new program would further include in Google's free software bundle, known as "Docs," which users must be online to employ.

Why Google coming up with GPhone?

2007-09-12T23:18:00.001-07:00

Google's Gphone aims, according to the blogosphere, look centered around three areas of interest: wireless spectrum, devices, and for content. These three areas of Google focus are all about Google menting bucks and keeping up with competitors such as Yahoo and Microsoft.

There is actually lot at stake in the mobile space. In 2007 the mobile advertising market would be value $450 million, according to market research firm Frost & Sullivan. That's a lot considering only 15 percent of mobile phone users have browsed the Web using their mobile, according to JupiterResearch. Analysts predict mobile search and surfing to become even more famous in the years ahead.

Google hosts content from four news sites

2007-09-06T00:04:00.000-07:00

Google recently announced that it is now hosting content from four major news services, including the AP, on Google News. This is comparable to the relationships, which MSNBC and Yahoo have had with news wires for quite a few years, but it's a huge step because it takes Google News' work beyond indexing to include publishing. Interestingly, one of the agencies, which has signed on is none other than Agence France-Presse, infamous former applicant in a 2005 Google lawsuit in which it had demanded exclusion of all its content from the Google News index.

Tie up your Google goggles

2007-09-04T02:44:00.000-07:00

Tie up your goggles into air travel position. Google is now about to take you across the earth again, the new release of Google Earth features a trouble-free flight sim. After installing the well-run version, you could now fly either Cirrus or an F-16 Viper. Very restricted choices contrasted to Microsoft's version, but the descriptions are compelling.

The Cirrus cockpit photo is from a family tour to the Cook, MN Air show last summer. Small town air shows are simply superb!

Is GPhone Ready for Launch?

2007-08-30T23:36:00.000-07:00

Expert's blogs are in buzz now with the rumors about the search engine giant Google would soon launch the "GPhone" or "Google Phone". It is a cheap cell phone made with Google's operating system. High-tech product whiz Engadget state that a Google announcement will appear next week, adding up with a Google operating system would be bespoke for the new cell phone.

According to The Wall Street Journal, Google has by now shown its example to US companies AT&T, T-Mobile and Verizon Wireless, making it appear clear the Google Phone's launch would certainly take place in the United States.

Social Networking Sites of Google

2007-08-28T22:07:00.000-07:00

Who is a Social networking site of Google? The palpable answer might seem to be Facebook, given its fast growth, winning cooperation with tool developers, and ever-smarter ad targeting. But by some dealings, the real answer is even more obvious: Google itself.

This week, Google (NASDAQ: GOOG - news - people ) is catching attention to its often-ignored social networking site, Orkut.com, with a redecorate intended to make more attractive the site's austere look. And attention is deserved: Despite its low profile in the U.S., Orkut now draws 38.2 billion page views a month universal, 7.8 billion more than Facebook, according to comScore Media Metrix.

Google runs ad for news search

2007-08-26T22:00:00.000-07:00

Search engine giant Google would now run text-based advertising on the websites of The Daily Telegraph, The Herald Sun and The Australian, among others, after implementing an agreement to add News Digital Media to its content network. The multi-year deal that could make millions of dollars in pay-per-click revenue to be shared among the two parties, would as well see Google replace Yahoo as the search results provider on NDM websites.

Revenue from the paid search ads made by Google on the media websites run by NDM would as well be shared. The contract follows an announcement in May that Google would run advertisements on Fairfax Digital websites, comprising those of The Age and The Sydney Morning Herald websites. However, that deal did not include search.

Google says sorry to its users for video shutdown

2007-08-23T23:01:00.000-07:00

Google confessed that it made a gaffe in deciding how to recompense users of its soon to be invalid paid video download service. The company now further plans to offer refunds cash for all purchases and expand support for the video into 2008

Google's actual policy called for a full repayment for all users who purchased videos before 18 July. Videos purchased previous to that date will be reimbursed as credit for google checkout, the search engine's payment service. The company claimed that this was due to addresses and credit cards used before that time may no longer be valid.

Click-Fraud Site lauched by Google

2007-08-20T03:22:00.000-07:00

Google Inc. has exposed a Web site "resource center" that concentrates on the thorny matter of click fraud, which many believe a possible threat to the company's main source of revenue: pay-per-click advertising. In the pay-per-click advertisment, advertisers pay every time some body clicks on their ads that are linked to a Web page. Click fraud occurs when companies click on competitors' ads to build up their ad spending.

Click fraud has led advertisers to sue Google, Yahoo Inc. and other people of pay per click ads. Google attained a landmark settlement of a click-fraud class action lawsuit previous year that many described as a huge success for the company. A loss could have probably cost the company hundreds of millions of dollars, but instead Google managed to settle the case for US$90 million.

Google acquires Postini

2007-08-16T00:50:00.001-07:00

Google acquisition last month of Postini for about US$625 million was not actually a big surprise given, which the companies now have had a working relationship for the last few months for the former to offer the latter with security services.

The more visible reason for Google Postini is that Google desires to boost up its Apps offering so that it could race more successfully with Microsoft Office and travel users of the latter to the online/offline Google offering, principally in the enterprise space. Postini might surely assist Google to do that by providing healthy security, archiving and other capabilities, as well as by sending a huge number of potential customers for Google Apps.

Google exposes online storage

2007-08-13T05:57:00.001-07:00

Search engine giant Google has started selling expanded online storage, aiming at users with huge picture, music or other video file collections. The annual prices set were $US20 ($24) for 6GB of online storage, $US75 for 25GB, $US250 for 100GB and $US500 for 250GB.

Google further stated that the paid storage could be used across many Google online products, including photo site Picasa and other email service such as Gmail. The online storage would soon as well work with Google Docs & Spreadsheets, the company's word processing and spreadsheet tools.

Gmail users presently get about 3GB of free storage while Picasa users get 1GB. The extended online storage would kick in when a user runs out of free storage in a specific service. Yahoo and AOL by now provide unlimited free storage for their email services.